I live in Adelaide, so Australian rules and Australian patients are home ground. I plan Google, Meta and TikTok ads for clinics, specialists and allied health across the country, and I build every ad around Ahpra and TGA rules.
Based in AdelaideClose to your time zoneAhpra and TGA rules explained
A plain-English summary of what matters most. Your own regulator has the final word.
Who regulates you
Ahpra and the National Boards
Most registered health practitioners are covered by Ahpra and their National Board. The advertising rules sit in the National Law. Ahpra has a plain summary of what you must and must not do.
Testimonials
No testimonials in your advertising
Ahpra says you cannot use testimonials to advertise a regulated health service. That includes your own website and social pages. I plan your ads and pages without patient reviews.
Medicines
Prescription medicines and injectables
Prescription-only medicines and cosmetic injectables cannot be advertised to the public. Your ads can talk about the concern and the consultation, but not the product by name. The TGA explains the detail.
Email and privacy
Spam Act and Privacy Act
Marketing email needs consent, clear sender details and a working unsubscribe link. Health information is sensitive, so keep patient details out of ad tools.
Checked in October and November 2026. This is a plain-English summary, not legal advice. Check the rules with your regulator before you publish an ad.
I am in Adelaide and everything is online. Here is how that works for Australia.
Time differenceAbout 30 min
Sydney, Melbourne and Brisbane are within 30 minutes of Adelaide. Perth is 1.5 to 2.5 hours behind.
Best call timeAny business hour
Pick the time that suits your clinic. I work to your day.
Stay in touchEmail and video
Clear written updates, plus calls whenever you need them.
Time differences are approximate and change with daylight saving.
Common questions
Australia questions
Can I use patient reviews in my ads in Australia?
Not to advertise a regulated health service. Ahpra does not allow testimonials about clinical care in advertising, including on your own website and social pages. Reviews that patients leave on sites you do not control are treated differently, and Ahpra has a testimonial tool that walks through each case. I set up your pages to match.
Can you advertise Botox or other injectables?
Not by name. Prescription-only medicines cannot be advertised to the public in Australia. I plan ads around the concern and the consultation and keep product names out. Check the TGA guidance for your exact wording.
Do you work with practices outside Adelaide?
Yes. I work fully online with clinics in every state and territory.
Which platform should I start with?
It depends on your service and your patients. Google Ads reach people who are searching for care now. Meta and TikTok build trust with people who are not searching yet. We choose together on the free call.
Other regions
Working in another country?
I also run ads for healthcare brands in these places.