400M+ in revenue generated for healthcare brands · fully online, working globally
Regions / Canada
In Canada, each province’s college sets most health ad rules, and federal laws cover drugs and email. I check your college’s rules first, then plan Google, Meta and TikTok ads to match.
At a glance
CanadaWhat I run for Canada practices
The same careful approach on every platform, with the local rules built in.
Know the rules
A plain-English summary of what matters most. Your own regulator has the final word.
Your college
Each province has regulatory colleges that set advertising rules for their members. In Ontario, the College of Physicians and Surgeons says ad claims must be truthful and verifiable, and doctors must watch ads that others make for their clinic.
Testimonials
In Ontario, the regulation does not allow testimonials in physician advertising, and doctors should not ask patients to post reviews. Other provinces and professions differ, so I check yours first.
Medicines
Ads to the public for prescription drugs may only show the brand name, common name, price and quantity. Ad Standards reviews these ads after Health Canada authorises the product.
Email and privacy
Canada’s anti-spam law (CASL) needs consent, clear sender details and a working unsubscribe that you honour within 10 business days. Keep records of consent. Privacy laws also protect patient information.
Checked in October and November 2026. This is a plain-English summary, not legal advice. Check the rules with your regulator before you publish an ad.
Sources: CPSO: advice on advertising (Ontario) · Government of Canada: anti-spam law (CASL) · Ad Standards: prescription drug ads checklist
Working across time zones
I am in Adelaide and everything is online. Here is how that works for Canada.
Toronto is about 13.5 to 15.5 hours behind Adelaide. Vancouver is about 16.5 to 18.5 hours behind. Daylight saving moves this a little.
Your late afternoon is my next-day morning. I keep updates in writing so nothing waits on a call.
Clear written updates, plus calls whenever you need them.
Time differences are approximate and change with daylight saving.
Common questions
No. Each province has its own colleges and rules. I check the college that regulates you before I write any ad.
It depends on your province and profession. In Ontario, the regulation does not allow testimonials in physician advertising. Check with your college, and I will set your pages up to match.
Yes, with consent. CASL needs consent, clear sender details and a working unsubscribe that you honour within 10 business days.
I work in English. Quebec has its own French-language rules for advertising, so for Quebec I would plan with a French translator and a local adviser.
Other regions
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